My college drawing professor had us sign our projects, not with our names but with a stamp we carved from a gum eraser. During pinups I sometimes found myself more attracted to a drawing’s identifier than to the project itself. With these stamps there were no rules. Each one’s owner had pulled from inside his or her creative well and sources of inspiration. I found that these stamps said a lot about my classmates and their design outlooks. Even if that’s all they did.
We want to see your firm’s logo or graphic. Where did it come from, and what does it mean?
“Funny enough, our logo started as a draft for our wedding invitations,” says designer Chris McCullough. “I wanted to make a really homemade-looking typeface for the invitation using paper cutouts.” McCullough created the logo with collage. He cut out shapes from a heavy Strathmore paper, arranged them and then scanned and traced them in Adobe Illustrator.
He and his now-wife, Peggy Hsu, didn’t use the abstract alphabet for their wedding. Instead it became the logo for the architecture firm they now run together.
He and his now-wife, Peggy Hsu, didn’t use the abstract alphabet for their wedding. Instead it became the logo for the architecture firm they now run together.
“I designed the logo myself,” says interior designer Jessica Warren. “I wanted something that was stylish, black and white, strong and distinctive.” Warren based her design on a vintage tessellated side-table design. She translated the geometric rectangle pattern into a logo.
The logo adorns more than just Warren’s letterhead. “I use it on cards, bags etc. and am in the process of having it made into a cube paperweight to leave in my projects as a sort of signature,” she says.
The logo adorns more than just Warren’s letterhead. “I use it on cards, bags etc. and am in the process of having it made into a cube paperweight to leave in my projects as a sort of signature,” she says.
The logo of architect Michael Hsu’s office is tied to his heritage. He was inspired by the seal (or yin) of his family name and worked with Jett Butler, of Foda Studio, to abstract and soften the original marble seal’s design.
Seals like this were once used to secure documents and sign artwork in China. In a way this one does, too.
Your turn: Please show us your design logo and tell us about it in the Comments!
Seals like this were once used to secure documents and sign artwork in China. In a way this one does, too.
Your turn: Please show us your design logo and tell us about it in the Comments!
0 comments:
Post a Comment